A boy from Brigham City, Utah, set up a drink stand on Tuesday, and it quickly generated a commotion. His advertisement read as follows:.

Police are called on boy selling “ice cold beer”—but then they get a closer look at his sign

According to Facebook/Brigham City Police Department, the youngster was selling beer. Which is on the one hand pretty smart—who doesn’t enjoy a cold one on a hot afternoon?—and of course rather concerning because he’s under 21, not to mention his stand probably doesn’t have a liquor license. Naturally, worried neighbors and onlookers made the decision to call the police in an effort to halt the entrepreneurial young boy’s illegal beer stand. The Brigham City Police Department dispatched officers who arrived prepared to act.

Police are called on boy selling “ice cold beer”—but then they get a closer look at his sign

But after that, they gave his sign a closer look.

Yes, he was selling root beer, according to Facebook/Brigham City Police Department. Just take a look at the young child’s face and the sign’s tiny smiley face in that picture. That is the expression of a child who has just executed a skillful trolling.

Police are called on boy selling “ice cold beer”—but then they get a closer look at his sign

Facebook/Brigham City Police Department The police let the boy go about his business, and it appears that business is good when he isn’t being stopped by the law. According to a Facebook post by the Brigham Police, “His marketing strategy has generated a number of calls to the BCPD, but apparently [it’s] paid off as business has been good.”. It’s obvious that this young man has a career in advertising ahead of him.

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