Kris Jenner’s appearance has changed dramatically.

The momager ditched her signature pixie cut in favour of a long bob with bangs for Tuesday’s Kylie Cosmetics x Kendall Jenner collaboration event.

Kris, 66, debuted her new hairstyle on Instagram Stories before the event. She tagged her two youngest daughters and her makeup artist, Etienne Ortega, and wore a lip gloss from the two brands’ new collaboration.

Kris was her eldest daughter, Kourtney Kardashian, who made news last year when she cut her long hair into a bob (perhaps with the help of her fiance, Travis Barker).

Kris matched her nude gloss with golden smokey eye makeup that complemented her.

She shared a video of herself raising a glass and photos from the event, including Kendall’s 818 Tequila.

“I adore you, @KrisJenner.” Kris’s heartfelt Instagram image was captioned by Kylie.

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She called Kendall and Kylie her “best friends and businesswomen,” adding that she “couldn’t be prouder of the two of them than anyone in my entire life.”

Kendall by Kylie Cosmetics will go on sale today at 6 p.m. ET. Lip glosses, crayons, an eyeshadow palette, a blush and highlighter quad, and other goodies will be included.

Despite hints that “transformations” may feature in the new season of “The Kardashians,”. However, her haircut coincides with the premiere of the new collaboration.